The Microsoft team partnered with Katie Sowers, the first female and openly gay coach in the NFL, to promote their newest Surface device, the Surface 7 Pro. We produced media for TV, Social and Digital channels featuring Katie coaching players from the San Francisco 49ers. A 30-second version of the ad ran during the NFL Playoffs and a 60-second version was shown during Super Bowl LIV. The advertisement was directed Peter Berg, of Friday Night Lights fame.
Surface is the official tablet of the NFL and can be found in the hands of players and coaches on the sidelines every Sunday.
We partnered with Forbes to create a guide to Business and AI for 21st century brands. While content was mostly provided by Forbes, we used our branding to create a shareable eBook and accompanying assets for the web, all of which were translated into Spanish, Italian, French and German for our EMEA markets. The ebook can be downloaded here.
Every year, Quantcast holds summit during Cannes to showcase their ongoing and upcoming products for the tech industry. For our 2018 execution, we branded two identical suites to focus on the Publisher and Marketer offerings, respectively. Each suite had similar, yet contrasting styling and messaging.
Near the end of 2017, Quantcast decided that the company’s branding needed to be revamped to reflect their company values and continuously growing status within the tech industry. Making its debut at CES 2018, the rebrand included an updated logo and fonts, updated design language and a focus on simplicity. Asserts produced included suite branding for CES, magazine covers and ad layouts and updated office branding.
The Milk Processor Education Program (MlikPEP) looked to revitalize their aging website in line with their sponsorship of Team USA ahead of the 2016 Olympic Games.
We worked to implement a front end redesign, while keeping the back end data structure intact.
The resulting redesigned front end templates bring the site's content to the forefront in a clean, straightforward way. The complete reskin is now live at MilkLife.com.
Continuing on our work in 2015, Balloon Time was looking to find creative ways to differentiate their product line. Working with a limited budget, we casted a shot a short video showcasing the helium tank kit's ability to provide surprises at anytime and any place.
To support the campaign further, we produced HTML5 banners to drive users to Balloontime.com.
Kaiser Permanente and the NBA's ongoing partnership focuses on building healthier communities. Collaborating with Translation LLC, 2015 NBA MVP Stephen Curry and his wife Ayesha, we designed and developed a content portal to engage users through short video clips, various animated gifs and social share functionalities at askcoachcurry.com.
Kaiser Permanente is the the Official Health Care Partner of the NBA, Women's National Basketball Association (WNBA), NBA Development League (NBA D-League), and USA Basketball.
The Milk Processor Education Program (MilkPEP) wanted to develop a dynamic, content-heavy page to demonstrate the importance of starting your day with a high-protein meal that includes a serving of milk. We created a source for users that includes information on how protein helps the overall diet, milk's protein quality and nutritional value and recommendations for protein intake based on age, gender and activity levels. Breakfast recipes and videos also provided users with great examples on how to best supplement their diets with protein and milk.
The full expericene can be viewed at milklife.com/morningprotein.
With the Affordable Care Act enrollment period looming, Kaiser Permanente needed to refresh their Medicaid portal to better serves their potential customers. We worked with KP to refresh their web presence, within their 'Thrive' platform, for nine total states. The experience was served to users in both English and Spanish language versions.
The full portal can be viewed at kp.org/medicaid
The Milk Processor Education Program (MilkPEP) partners with Feeding America — the nation’s largest domestic hunger-relief organization — to help drive online and offline donations of milk to food banks across the nation. MIlkPEP wanted to better demonstrate how important these donations can be to families in need. To do so, we redesigned their donation portal to include more information on total milk gallons donated in each state, information on food bank locations and information from retailers who participate in the initiative.
The redesigned portal can be viewed at milklife.com/give
Japanese technology manufacturer Anristu's web presence was in dire need of a refresh. We worked with them to design and develop responsive templates that would be used to port over all of their per-existing content and product information.
Their final redesigned site can be viewed at Anritsu.com.
Ballon Time wanted to create a eye-catching media campaign to make mother's aware of the easy-of-use and price savings of their product. We created dual banner concepts that illustrated these points, and partnered with GoodHousekeeping.com for a site takeover that highlighted one of the brand's key lifestyle influencers.
Pampers wanted to develop a relationship with modern, mobile moms and become a 'go-to' information source by bringing them extraordinary content in an innovative way. One of the first 1,000 apps available for the iPad at launch, Hello Baby continues to be the only pregnancy calendar created specifically for the device. Moms can view rare, life-size images of the baby next to their tummy, zoom in on details, and share weekly milestones by posting the baby's growth on social media. This all contributes to a unique experience, garnering trust, and forming a lasting connection with the brand.
Unbranded banners for Merck's Isentress HIV medication and its Step by Step CRM program. We worked with offsite developers to develop an animation solution that worked for our creative concept and the specifications for standard flash banners.
‘Welcome to Parenthood,’ is a 14-episode online series produced for Proctor & Gamble's Pampers brand website. The series followed three separate families in their parenting journeys and was produced in both English and Spanish with subtitles.
The series was broadcast through Pampers.com, and across the Pampers branded social media outlets including Facebook and twitter.