The Microsoft team partnered with Katie Sowers, the first female and openly gay coach in the NFL, to promote their newest Surface device, the Surface 7 Pro. We produced media for TV, Social and Digital channels featuring Katie coaching players from the San Francisco 49ers. A 30-second version of the ad ran during the NFL Playoffs and a 60-second version was shown during Super Bowl LIV. The advertisement was directed Peter Berg, of Friday Night Lights fame.

Surface is the official tablet of the NFL and can be found in the hands of players and coaches on the sidelines every Sunday.